Digital Marketing Manager

On Site Full TimeDurban, KwaZulu-Natal, South AfricaExecutivePlacements.com

Role Overview

We are a customer-focused business operating in a competitive, digitally driven market. We are looking for a commercially minded, data-driven Digital Marketing Manager to lead our digital marketing efforts and drive online bookings, customer acquisition and revenue growth.

What You Will Do

Develop and execute digital marketing strategies, manage paid media campaigns, improve website performance and booking conversions, and use analytics to monitor performance and identify trends.

Why It Might Be a Fit

You will combine strategic thinking with hands-on execution, using data, creativity and customer insights to improve conversion, maximise return on investment and deliver against business objectives.

Requirements

  • At least five years’ experience in digital marketing, performance marketing or e-commerce
  • Hands-on experience managing paid media campaigns across Google Ads and Meta Ads Manager
  • Strong working knowledge of GA4, Google Tag Manager, conversion tracking and digital reporting
  • Experience managing e-commerce or online booking funnels
  • Experience with email marketing, customer segmentation, remarketing and lifecycle campaigns
  • A sound understanding of SEO, SEM and digital customer acquisition strategies
  • Strong analytical skills, advanced Excel proficiency and the ability to turn data into actionable insights

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To apply for this job please visit linkedin.com.

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