Senior Manager, CRO

Role Overview

We are hiring a Senior CRO Manager to build and lead a scalable experimentation programme across all FXTM digital properties. You will own the CRO strategy end-to-end – from roadmap definition and tool implementation to experiment governance and performance impact – driving measurable improvements in conversion rate, commercial outcomes, and conversion quality.

What You Will Do

Own and execute the CRO strategy and experimentation roadmap across acquisition funnels, campaigns, promotions, and core onsite journeys. Develop, prioritise, and manage a structured programme of A/B and multivariate tests.

Why It Might Be a Fit

You will have 5+ years’ experience in CRO, experimentation, digital marketing, or web analytics. Proven experience owning and scaling an experimentation roadmap. Strong proficiency in Google Analytics (GA4), Google Tag Manager, and A/B testing platforms (e.g., Optimizely, VWO, Webtrends Optimize, AB Tasty).

Requirements

• 5+ years’ experience in CRO, experimentation, digital marketing, or web analytics
• Proven experience owning and scaling an experimentation roadmap
• Strong proficiency in Google Analytics (GA4), Google Tag Manager, and A/B testing platforms (e.g., Optimizely, VWO, Webtrends Optimize, AB Tasty)
• Experience working with SQL and structured data analysis is preferred
• Strong understanding of statistical methodology and experimental design
• Deep understanding of user psychology and behavioural drivers in digital environments
• Experience optimising acquisition funnels, landing pages, and commercial journeys
• Strong cross-functional collaboration skills and ability to influence product and marketing stakeholders