Senior Marketing Analyst

Role Overview

Experian is a global data and technology company that drives opportunities for people and businesses. The Senior Marketing Analyst will work in the marketing strategic planning area of Serasa, ensuring consistency, quality, and evolution of brand narratives and communication plans based on the roadmap of external stakeholders.

What You Will Do

Develop strategic communication papers and product papers through data analysis, hypotheses, and research. Elaborate marketing briefings with insights for in-house teams, monitor performance of strategies, and contribute with strategic vision to build campaigns, narratives, planning, and opportunities for the brand.

Why It Might Be a Fit

The candidate will work closely with multidisciplinary teams, have autonomy to conduct analyses and propose paths, and have strong analytical and communicative profile.

Requirements

• Knowledge in data analysis and market research
• Research methodologies
• Storytelling
• Communication frameworks
• KPIs for tracking
• Tactical vision of execution
• Analytical and communicative profile
• Strategic and consultative look
• Written and verbal communication skills
• Ability to build narratives, defend points of view, and present recommendations with clarity

Benefits

• Dental insurance
• Vision insurance
• Great Place To WorkTM
• Top Employers
• Glassdoor evaluation
• Top 25 global by Fortune
• Equal opportunities employer
• Affirmative action employer