Marketing & Business Development Specialist

Role Overview

The Marketing & Business Development Specialist is a part of our Marketing & Sales Teams and is responsible for strong execution of marketing projects. This position includes utilization of analytical thinking, digital media experience, exemplary communication skills, and a positive, collaborative attitude towards helping industrial organizations solve complex business challenges through automation, reliability, and digital transformation solutions.

What You Will Do

Develop and maintain marketing media, create content for social media, blog posts, email campaigns, and Experitec’s YouTube channel. Craft customer presentations, and customer testimonials. Generate branded product and service brochures and sales enablement materials.

Why It Might Be a Fit

This role requires a hands-on approach, a strong work ethic, the ambition to interface with customers onsite, a troubleshooting mindset, and a commitment to excellence. The position may transition to a hybrid schedule, with up to two days per week working from home and at least three days per week working from the office or other work-related locations.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, Journalism, or closely related field
• Three or more years of experience in B2B marketing, business development, marketing communications, and/or website- and graphic design
• Strong out-front communication skills (written and verbal)
• Experience developing marketing content across multiple formats and channels
• Experience with SEO, Google Analytics, and digital advertising
• Demonstrated track record of strong project management, analytical, organizational, and problem-solving skills
• Proficiency with Microsoft Office Suite
• Proficiency with Adobe Creative Cloud Suite, including Photoshop, InDesign, and Adobe Illustrator
• Experience working with CRM and marketing automation platforms
• Ability to manage multiple projects and deadlines simultaneously
• Ability to work a standard Monday through Friday, 8:00 a.m.–5:00 p.m. schedule, with flexibility to occasionally work additional or adjusted hours based on business needs

Benefits

• Opportunity to become an employee owner and receive company stock through our ESOP (Employee Stock Ownership Plan)
• Flexible work environment with Paid Time Off (PTO)
• 401(k) with Experitec matching 50% of every dollar employee contributes up to 6% of annual compensation
• Benefit Plans include medical, accident/critical illness, dental, vision, disability, life insurance, Health Savings Account, Flexible Spending Account, Employee Assistance Programs, Years of Service gift cards, and Tuition Reimbursement Career Development & Training Opportunities