Performance Marketing Lead

Hybrid Full TimeZurich, Zurich, SwitzerlandExplore Group

Role Overview

An ambitious, high growth digital health business is looking for a hands on Performance Marketing Lead to take ownership of its paid acquisition strategy and drive the next stage of commercial growth.

What You Will Do

You will take ownership of performance across the entire acquisition funnel, from the first advert through to paid customer conversion.

Why It Might Be a Fit

Hands on experience managing at least two paid acquisition channels, such as Meta Ads, Google Ads, YouTube Ads or TikTok Ads.

Requirements

  • Hands on experience managing at least two paid acquisition channels
  • Deep expertise in at least one channel, with demonstrable results scaling campaigns and improving performance
  • Experience with advertorials and native advertising
  • Experience using modern CRM and email marketing platforms
  • Proven experience running structured A/B tests and CRO initiatives
  • Strong understanding of creative performance
  • A highly analytical and commercially minded approach
  • An AI first mindset, actively using automation and AI tools to improve marketing workflows
  • Fluent in German and English
  • Experience within healthtech, digital healthcare, medtech or another regulated consumer environment would be advantageous

Benefits

  • Salary: €80,000 to €90,000
  • Equity participation

To apply for this job please visit linkedin.com.

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