Marketing Director

Role Overview

The Marketing Director leads integrated marketing communications for prospective clients, clinicians, and students, driving demand, advancing marketing funnel goals, and establishing best practices.

What You Will Do

Develop and execute high-impact initiatives, directly supervise the Marketing Manager, and oversee external consultants.

Why It Might Be a Fit

The ideal candidate has expertise in integrated and multi-channel marketing, content strategy, demand generation, and audience engagement, with a strong knowledge of healthcare or regulated marketing environments.

Requirements

• Expertise in integrated and multi-channel marketing, content strategy, demand generation, and audience engagement.
• Strong knowledge of healthcare or regulated marketing environments.
• Experience with Salesforce, Salesforce Marketing Cloud, campaign analytics, performance measurement, and return-on-investment reporting.
• Exceptional written, verbal, and presentation skills, with the ability to influence stakeholders at all levels.
• Demonstrated ability to lead cross-functional teams and manage complex initiatives, agency partners, budgets, competing priorities, and multiple audiences.

Tagged as: Salesforce