Role Overview
The Head of Demand Generation will build and lead the demand generation function from the ground up, driving measurable revenue impact and working closely with the leadership team.
What You Will Do
The role involves building and owning the end-to-end demand generation strategy, driving MQL generation through outbound campaigns, designing and executing ABM programs, and building scalable lead nurturing and qualification processes.
Why It Might Be a Fit
The ideal candidate will have 12+ years of experience in B2B demand generation, inside sales, or revenue development, with a proven track record of generating qualified leads and building predictable sales pipelines.
Requirements
- 12+ years of experience in B2B demand generation, inside sales, outbound sales or revenue development
- Strong experience building and scaling demand generation or outbound functions in IT services, technology consulting, SaaS or product engineering companies
- Proven track record of generating qualified leads, MQLs and building predictable sales pipelines
- Hands-on experience with ABM, ICP definition, lead segmentation and multi-channel outbound campaigns
- Experience managing and scaling sales development / demand generation teams
- Strong understanding of US and European B2B markets and technology buyer personas (CTO, CIO, VP Engineering, Head of Product)
- Proficiency in tools such as Apollo, ZoomInfo, Clay, LinkedIn Sales Navigator, HubSpot or Salesforce
- Experience leveraging AI tools and automation to improve prospecting, personalization and campaign efficiency
- Ability to work with US time zones (5 PM – 2 AM IST)
To apply for this job please visit linkedin.com.
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