Senior Audience Marketing Manager

Role Overview

Join us in bringing joy to customer experience. Five9 is a leading provider of cloud contact center software, bringing the power of cloud innovation to customers worldwide.

What You Will Do

Own the audience strategy for an assigned industry vertical — across both net-new prospect accounts and Five9’s existing customer base — and to be the connection between marketing investment and pipeline outcomes.

Why It Might Be a Fit

The right candidate treats campaign execution as a means to a pipeline outcome, not an end in itself. They build, run, and optimize the campaigns their vertical needs, while partnering with Sales, Sales Development, Customer Success/Account Management, Solution Consulting, Product Marketing, and Brand to align that execution with go-to-market priorities rather than running a parallel plan.

Requirements

• 6+ years of experience in B2B marketing, with direct accountability for pipeline or revenue outcomes.
• Experience designing and executing account-based, vertical, or industry-specific marketing programs.
• Track record partnering directly with sales organizations against a shared account list and shared pipeline targets.
• Demonstrated ability to tie marketing programs to pipeline and revenue outcomes, not activity metrics.
• Deep understanding of B2B SaaS buying processes and multi-persona buying committees, and experience owning and defending a marketing budget.
• Working fluency across the full demand marketing mix — field, digital, email, content, and events — with a clear point of view on how each channel contributes to, converts, and reinforces the others inside one integrated plan.
• Strong written and verbal communication skills, with the ability to adapt core positioning for different personas and industries, and comfort working consistently from shared frameworks and proof points rather than developing messaging independently.
• Experience marketing into a regulated or compliance-heavy B2B industry — financial services, healthcare, government, or similar — is highly recommended.
• Experience in contact center, CCaaS, UCaaS, or adjacent technology industries is highly recommended, along with familiarity with account scoring/ICP models, ABM platforms (e.g., 6sense, Demandbase), and Salesforce or marketing analytics tools.
• Hands-on proficiency with modern AI tools and a clear point of view on their application to audience and demand marketing — including practical experience using AI to accelerate campaign development, research, and content production.

Benefits

• Health, dental, and vision coverage, beginning on the first day of employment.
• Short & Long-Term Disability, Basic Life Insurance, and a 401k saving plan with employer matching.
• Access to an innovative mental health support platform that offers personalized care and resources in areas such as: therapy, coaching and self-guided mindfulness exercises for all covered employees and their covered dependents.
• Generous employee stock purchase plan.
• Paid Time Off, Company paid holidays, paid volunteer hours and 12 weeks paid parental leave.