Role Overview
The Lifecycle Marketing Manager will drive prospect engagement and conversion across Fivetran’s global Commercial business. The role combines a strong email marketing background with a lifecycle mindset to nurture new business prospects through the buying journey.
What You Will Do
The ideal candidate will own email marketing strategy and execution, building personalized, automated journeys that deliver the right message at the right time. They will collaborate with demand generation, content, marketing operations, and sales to connect email nurture with broader campaigns and prospect outreach.
Why It Might Be a Fit
The ideal candidate brings experience in B2B demand generation, hands-on email campaign execution, and a data-driven approach to improving conversion and driving business impact.
Requirements
- 4+ years of relevant B2B marketing experience
- Hands-on experience with Marketo
- Proven ability to develop and optimize nurture campaigns
- Strong email copywriting skills
- Lifecycle mindset
- Data-driven approach
- Strong collaboration and communication skills
- Strong sense of ownership, critical thinking, and problem-solving skills
Benefits
- 100% employer-paid medical insurance
- Generous paid time away from work
- RSU stock grants
- Professional development and training opportunities
- Monthly cell phone stipend
- Access to an innovative mental health support platform
To apply for this job please visit fivetran.com.
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