Marketing Manager

Role Overview

The Marketing Manager is responsible for promoting the editorial offer of 3 brands: Mame, Critérion, and the Editions du Triomphe. The Marketing Manager conceives and implements a marketing plan, in relation with our distribution networks, partners, and suppliers.

What You Will Do

The Marketing Manager is responsible for the following activities: supports for sales aid, conception of presentations made to the sales force, animation of the sales force, conception and follow-up of the fabrication of novelty leaflets, dissemination of all editorial content available for each tour, sourcing of gifts for representatives, animation on the sales site, conception and follow-up of PLV, documents of presentation or gifts for librarians and clients, conception and follow-up of central trade marketing operations, animation and follow-up of Internet sites.

Why It Might Be a Fit

The Marketing Manager must have the ability to conceive a marketing action plan, mastery of the use of the Office package (Word, Excel, PowerPoint), mastery of the graphic chain of communication supports (from creation to printing), mastery of direct and digital marketing techniques, mailing, and emailing, knowledge of the different media, their specificities, and complementarities, affirmation of knowledge and taste for digital and social tools.

Requirements

• University degree of level Bac +5 (ex: Master in Marketing, Communication, Marketing Management, Commercial Strategies)
• Business School, Communication School, IEP
• Experience of at least 3 years in the publishing sector

Benefits

• Full-time CDI available immediately

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