Senior Product Marketing Manager

Role Overview

As a Senior Product Marketing Manager, you will evolve a traditional product marketing function into a best practice strategic solution and content marketing engine. You will lead the market positioning and strategic narrative to drive awareness, preference, and growth with prospects, customers, and media and analyst influencers.

What You Will Do

You will own market, buyer, and customer intelligence for your solution set, develop messaging and positioning artifacts, lead product launches and GTM planning, and partner with campaigns and customer marketing teams to define content strategy across the customer lifecycle.

Why It Might Be a Fit

The ideal candidate will be a go-getter with a demonstrated track record of gathering and translating customer insights, competitive intel, and product and portfolio value into unique, compelling stories across paid, earned, and owned communications channels.

Requirements

• 5+ years minimum product marketing experience
• BS in marketing or equivalent, MBA preferred
• Proven track record developing and executing metrics-driven go-to-market plans
• Software and/or technology market/industry experience desirable
• Basic SEO/AEO and conversion-optimization knowledge
• Strong ability to take initiative, collaborate, and drive results through a global team
• Strong written/oral communications
• Analytical, strategic, objective-driven planning and reporting
• Experience with business intelligence tools, Salesforce, and AI tools

Benefits

• Dental insurance
• Vision insurance
• Health insurance
• 401(k) or retirement plan
• Paid time off
• Flexible work arrangements
• Professional development opportunities
• Equity or stock options
• Bonus or commission