Student Marketing Director

Role Overview

Join the Follett Team where employees are valued, respected, and offered career paths throughout its many campus locations. The Student Marketing Director will lead local marketing tactics on campus, via in-store and social media efforts, driving traffic, overall awareness, and sales for campus stores.

What You Will Do

Create regular, original, on-brand content for social media, manage time and projects, grow social media audiences, analyze performance metrics, collaborate with other Student Marketing Directors, respond to customer service inquiries, engage university administrators, develop a local marketing calendar, track marketing tactics, and support national marketing initiatives.

Why It Might Be a Fit

A creative thinker with a keen eye for engaging content, ability to thrive in a fast-paced environment, up-to-date knowledge of social media trends, self-starter who takes the initiative, excellent verbal and written communication skills, excellent organizational skills and attention to detail, ability to build and present reports, and ability to manage and work within assigned local budget.

Requirements

• Must be enrolled as students at the university where this position is being offered
• Sophomore or Junior
• Ability to work 20 hours a week
• Proficient in Microsoft Office Suite
• Background in Canva Pro and CapCut Pro is a plus!