Director, Product Marketing

Role Overview

The Director of Product Marketing, Lincoln is a pivotal leadership role responsible for shaping Lincoln’s future product portfolio, leading the Product Marketing organization, and ensuring every vehicle delivers on the brand’s promise, client expectations, and business objectives.

What You Will Do

Set Lincoln’s product marketing strategy, define product value propositions, and ensure consistency across all Lincoln nameplates.

Why It Might Be a Fit

This leader owns the product marketing agenda and key portfolio recommendations across the development process, integrating voice of the client, competitive intelligence, brand strategy, volume and revenue objectives, offering strategy, pricing, content, and product mix.

Requirements

• Product marketing expertise
• Leadership experience
• Ability to partner across product development, design, finance, research, sales, quality, and brand teams
• Strong communication and presentation skills

Benefits

• Competitive salary
• Opportunities for career growth and development