Marketing Manager

Role Overview

The Marketing Manager runs execution for Foundation’s marketing engine, working with Sales and Paid to grow pipeline and improve conversion rates. This is a hands-on role for a strong operator who ships quickly, measures everything, and keeps standards high.

What You Will Do

The Marketing Manager will execute integrated marketing campaigns, run webinars, podcasts, and partnerships, and coordinate with Creative, Growth, Paid, Sales, and Content to ensure campaigns ship on time, on brand, and as planned.

Why It Might Be a Fit

The ideal candidate will have 3–5 years of B2B marketing experience, hands-on SEO experience, and strong analytical skills. They will be a strong executor, organized and fast, with a track record of working with Sales and Paid teams to drive pipeline.

Requirements

• 3–5 years of B2B marketing experience
• Hands-on SEO experience: technical and on-page SEO, keyword research, and SEO tools (GSC, GA4, Ahrefs or Semrush)
• Website experience: comfortable building and editing pages in a CMS (WordPress, HubSpot, Webflow or similar)
• Strong analytical skills: CRM (HubSpot preferred), dashboards, spreadsheets, and attribution
• A track record of working with Sales and Paid teams to drive pipeline
• Strong delegation skills and experience coaching or mentoring at least one junior teammate

Benefits

• Base salary $60k–$90k CAD depending on experience and location
• Variable compensation: OTE $65k–$100k CAD (team performance bonus and company-wide profit-sharing)
• Dental insurance
• Vision insurance