SEO & AIO Manager

Role Overview

The SEO & AIO Manager owns all non-paid traffic and is accountable for turning it into revenue. You will build and run the SEO and AI Optimization (AIO) program that makes us visible in traditional search and in AI-generated answers.

What You Will Do

Build and execute a strategy covering on-site optimization, technical SEO, off-site authority building and backlinking, and AI answer-engine visibility. Plan and publish blog posts, build our resource hubs, guides, and other on-site content.

Why It Might Be a Fit

Success is measured down the funnel: non-paid traffic to MQLs, SAOs, pipeline, and closed-won revenue. You’ll set a unified content strategy organized around topic clusters, manage our SEO/CRO agency, run our organic Reddit presence, and own the website’s structure and page-level experience.

Requirements

• 5+ years in SEO and organic growth, ideally in B2B SaaS
• Proven record tying SEO work to pipeline and revenue, not just rankings or traffic
• Strong command of technical SEO, content strategy, and link building
• Hands-on knowledge of AIO/GEO best practices and how AI search engines source and cite content
• Experience managing external agencies
• Ability to wireframe pages and brief designers and developers
• Fluency in SEO and analytics tools (e.g., GA4, Search Console, Ahrefs/Semrush) and in CRM and attribution reporting (e.g., Salesforce, Power BI)
• Experience running a brand’s organic presence on Reddit or other communities
• Experience with CRO and A/B testing
• Experience with WordPress
• Experience in hospitality, restaurant tech, or workforce management software

Benefits

• Unlimited PTO!
• Medical, Dental, Vision Insurance!
• 401k Match!
• Parental Leave
• Laptop and equipment

Tagged as: Google Analytics, Pipeline Management, Power BI, Salesforce