Associate Marketing Manager, CRM

Role Overview

Help build and deepen relationships with our news audience across FOX News Digital and related products, using first-party behavioral data to make every touchpoint more relevant and timely.

What You Will Do

Build and launch real campaigns and journeys, from segmentation through analysis, with exposure to senior leadership, and contribute to engagement strategy across onboarding, habit formation, re-engagement, and loyalty for our news audience.

Why It Might Be a Fit

You will work with Product, Data, Editorial, and Growth, with guidance from senior CRM leadership, and your work will show up in audience engagement, loyalty, and the health of our owned channels.

Requirements

• 2+ years of CRM, email, lifecycle, or engagement marketing experience
• Hands-on experience building and managing campaigns or journeys in Braze or a comparable platform
• Working knowledge of segmentation, personalization, and lifecycle marketing
• Familiarity with marketing automation and AI-enabled tools
• Ability to interpret performance data and turn it into optimization recommendations focused on engagement and audience growth
• Strong organizational skills and comfort managing multiple tasks at once
• Clear communicator who works well with both technical and non-technical partners
• Braze experience specifically, including Connected Content and Liquid
• Experience in news, media, publishing, or streaming, ideally in a fast-paced newsroom environment
• Working knowledge of SQL or BI tools and analytics platforms
• Familiarity with CDPs and first-party data concepts
• Exposure to applying AI to CRM, such as generative tools for message variants or the predictive and optimization features in Braze
• Familiarity with privacy regulations such as CCPA and CAN-SPAM

Benefits

• Medical/dental/vision insurance
• 401(k) plan
• Paid time off
• Other benefits in accordance with applicable plan documents