Role Overview
This role owns everything we say to a client between the moment they first raise their hand and the moment they place their first trade. You will design, build, send and continuously improve every automated and campaign communication across four funnel stages — Lead, Registration, First Time Deposit and First Time Trade — using email and WhatsApp, built and run in Salesforce Marketing Cloud.
What You Will Do
Design, build, send and continuously improve automated and campaign communications across four funnel stages using email and WhatsApp in Salesforce Marketing Cloud.
Why It Might Be a Fit
You will have the support of content, creative and analytics teams, but the journeys are yours to build, and each stage carries a conversion rate that is yours to move.
Requirements
- Proven hands-on experience building multi-step nurture journeys and automated flows in Salesforce Marketing Cloud
- Strong practical experience with Journey Builder, Automation Studio, Email Studio, Content Builder, Data Extensions and SQL for segmentation
- Demonstrable experience running WhatsApp as a marketing channel, including opt-ins, template approvals and the 24-hour service window
- Experience owning conversion performance, with clear examples of baseline results, changes made and measurable outcomes
- Solid knowledge of email deliverability, consent and data-protection requirements across multiple jurisdictions
Benefits
- Welcoming, young and multicultural team with approachable leadership
- Ability to contribute to dynamic business at a growth phase
- High level of autonomy, support of ideas and putting your expertise into the best practices for the company
- Continuous personal development, training budget, growth with the company and opportunity to learn from industry leaders
- Competitive remuneration, regular salary reviews and performance-based incentive schemes
- Vibrant company life: from team activities to global celebrations
To apply for this job please visit jobs.workable.com.
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