Digital Marketing Coordinator and Demand Generation

Role Overview

The role coordinates campaigns, organic positioning, content, events, digital assets, and prospect tracking, connecting marketing work with the commercial needs of a technology consulting firm B2B.

What You Will Do

Coordinate and optimize B2B digital campaigns, reviewing investment, audiences, keywords, ads, destination pages, conversions, and prospect quality.

Why It Might Be a Fit

The position aims to ensure the execution of the regional marketing plan with a focus on demand generation, SEO, AEO/GEO, content, paid campaigns, measurement, and operation.

Requirements

• Bachelor’s degree in Marketing, Advertising, Communication, Administration, Business, or related field
• Between 3 and 5 years of experience in digital marketing, demand generation, marketing operations, or B2B marketing
• Experience in coordinating campaigns, content, web, events, suppliers, and prospect tracking
• Valued experience in technology, SaaS, consulting, or professional services
• Practical SEO: search intent, keywords, content, destination pages, internal links, indexing, and measurement
• Practical knowledge or experience in AEO and GEO
• CRM and lead tracking; Salesforce is highly desirable
• Professional use of ChatGPT and Claude for research, analysis, planning, and deliverables
• Ability to interpret metrics, identify problems, formulate hypotheses, and follow up on corrective actions

Benefits

• Attractive compensation package
• Collaborative and multicultural environment
• Opportunity to travel and visit clients
• Contribution to exciting national and international projects