CRM/Marketing Automation Manager

Role Overview

Contribute to innovative data projects at the heart of higher education transformation as a CRM/Marketing Automation Manager. Interact with Product, CRM, Admissions, and Commercial Performance teams.

What You Will Do

Pilot the Salesforce Marketing Cloud architecture, design automated campaigns, administer Business Units, and ensure data quality and consistency.

Why It Might Be a Fit

The ideal candidate has a data-oriented degree, CRM, marketing digital, or information systems background, with at least 2 years of experience on Salesforce Marketing Cloud and marketing automation missions.

Requirements

• data-oriented degree
• CRM, marketing digital, or information systems background
• at least 2 years of experience on Salesforce Marketing Cloud and marketing automation missions
• SQL knowledge (joins, filters, deduplication, aggregations)
• good understanding of relational databases
• Excel or equivalent mastery
• strong interest in technical and data topics
• Salesforce Marketing Cloud
• Salesforce CRM
• Journey Builder
• Automation Studio
• Data Extensions
• AMPscript
• collaboration with various business and technical stakeholders
• structured, curious, autonomous, and solution-oriented

Benefits

• health insurance
• meal tickets
• 50% transportation reimbursement or mobility allowance