Product Marketing Lead, Home & Property

Role Overview

GEICO is looking for a detail-oriented, collaborative Product Marketing professional with 3-5 years of experience to join GEICO as a Product Marketing Lead supporting our Home and Property lines of business. As part of our Marketing flywheel model, you will help enable accurate, timely, and well-coordinated go-to-market execution while supporting a cohesive brand narrative across all customer touchpoints.

What You Will Do

The Product Marketing Lead, Home & Property turns marketing plans into clean, well-coordinated execution — maintaining clear visibility into priorities, partnering with Marketing Analytics to translate dashboards, models, and test results into inputs the team can act on, and supporting budget tracking and reporting alongside the broader team.

Why It Might Be a Fit

You may be a good fit if you are detail-oriented and thrive on keeping GTM execution accurate, timely, and well-coordinated, enjoy translating data, dashboards, and reporting into inputs that sharpen team decisions, take pride in flawless execution and coordination on retention initiatives, and care about brand consistency and enjoy partnering with Creative to make sure work delivers against the brief.

Requirements

• 3-5 years of experience in brand/product marketing, marketing coordination, or a related role
• Data & reporting fluency: Comfortable working with dashboards, reporting tools, and performance data, and translating outputs into clear, actionable inputs for the team
• Budget support: Experience supporting budget tracking, reconciliation, or reporting in partnership with a marketing or business team

Benefits

• Competitive pay
• Benefits
• Flexibility to support your well-being and future
• Personalized development programs
• Mentorship
• Certification assistance
• Paid holidays
• Annual salary $73,800.00 – $115,825.00
• Relocation not sponsored