Channel Marketing Manager

Role Overview

The Channel Marketing Manager will work with Marketing and Sales leadership to set and achieve business targets, and provide monthly, quarterly and annual marketing performance. This position will be the key point of contact for the partner relationship to support the development of joint channel marketing plans that help deliver against sell-in and sell-through targets.

What You Will Do

The Channel Marketing Manager will work on driving and executing joint marketing strategy and go-to-market planning across all aspects of the marketing mix, building and growing marketing relationships, leveraging data-driven sales and operations strategies, and managing annual budgets and reporting against key metrics.

Why It Might Be a Fit

The ideal candidate will have a minimum of 5+ years of managing commercial and marketing relationships with Telecom Wireless Carriers / Fortune 500 accounts, a Bachelor’s degree in Marketing, Business Administration, Commerce, Sales or related field, and strong critical thinking skills and a proven track record leading innovative business improvements in multichannel environments.

Requirements

• Minimum of 5+ years managing commercial and marketing relationships with Telecom Wireless Carriers / Fortune 500 accounts
• Bachelor’s degree in Marketing, Business Administration, Commerce, Sales or related field
• Ability to devise effective channel strategies aligned with overall marketing and business objectives
• Skill in building and maintaining strong relationships with channel partners to drive mutual growth and achieve sales targets
• Proficiency in developing comprehensive marketing plans tailored for different channels
• Deep understanding of the Geotab products or services being marketed
• Ability to analyze marketing data to evaluate the effectiveness of marketing initiatives and optimize future strategies
• Strong interpersonal and communication skills to effectively collaborate with internal teams and external partners

Benefits

• Flex working arrangements
• Home office reimbursement program
• Baby bonus & parental leave top up program
• Online learning and networking opportunities
• Electric vehicle purchase incentive program
• Competitive medical and dental benefits
• Retirement savings program