Performance Marketing Manager

Role Overview

The Performance Marketing Manager owns paid customer acquisition across consumer lending, credit card, and tax filing products. This is a hands-on role responsible for building, operating, and scaling paid digital acquisition campaigns.

What You Will Do

The ideal candidate will be in ad platforms daily, fluent in the unit economics of lending, and comfortable partnering with Analytics, Compliance, Legal, and Operations to launch programs that are both high-performing and defensible.

Why It Might Be a Fit

The ideal candidate is in ad platforms daily, fluent in the unit economics of lending, and comfortable partnering with Analytics, Compliance, Legal, and Operations to launch programs that are both high-performing and defensible.

Requirements

• Hands-on experience building and optimizing campaigns within ad platforms.
• Working knowledge of how fair lending, FCRA, and platform credit policies constrain audience targeting, creative, and the use of credit data.
• Sufficient SQL knowledge or data fluency to validate campaign data, read database schemas, and work alongside analytics resources.
• Strong analytical judgment, including the ability to make budget decisions under incomplete information and to present results and recommendations to senior leadership.
• Able to manage multiple priorities and collaborate across Marketing, Operations, Analytics, Compliance, and IT; proficient in Microsoft Office, Google Analytics, and Google Tag Manager.

Benefits

• Dental insurance
• Vision insurance
• Health insurance
• 401(k) or retirement plan
• Paid time off
• Paid holidays