Product Marketing Manager

Role Overview

As a Product Marketing Manager at Scout24, you will be responsible for developing the Seeker Journey in app and search, leading product marketing measures, and driving common topics forward independently. You will work with the latest technical tools and state-of-the-art hardware, and use KI tools to develop new solution approaches and automate smaller processes.

What You Will Do

Your day-to-day responsibilities will include implementing marketing measures across channels, analyzing their performance, and developing them further based on data. You will also think the customer journey across channels and develop suitable approaches for the different phases of the marketing funnel.

Why It Might Be a Fit

We are looking for a candidate with at least two years of professional experience in digital marketing, product marketing, or a comparable field. You should have practical experience with marketing channels and understand how they work together along the marketing funnel. You should also be able to work independently and structured, set clear priorities, and maintain an overview even in a dynamic environment with changing requirements.

Requirements

• at least two years of professional experience in digital marketing, product marketing, or a comparable field
• practical experience with marketing channels and understanding of how they work together along the marketing funnel
• hands-on mentality and ability to work pragmatically
• communication strength and ability to convey ideas convincingly
• AI skills and experience in the effective use of KI tools to boost productivity and problem-solving

Benefits

• competitive salary package
• bonus on top
• hybrid work model with three days of presence work per week
• 30 days of vacation per year
• opportunity to work abroad for 10 days a year
• relocation package
• Plus membership for tenants on ImmoScout24
• monthly learning time and online courses in ScoutAcademy
• structured feedback and individual career paths
• family support with professional family service and emergency childcare service
• well-being manager on four legs (bring your dog to work)
• mobility with public transportation or job bikes
• pension provision with company pension and subsidy for own contributions
• innovative office with barrier-free design and rooftop garden
• health support with life situation coaching and regular health checks
• use of latest technical tools and state-of-the-art hardware