Senior Product Marketing and B2B Marketing Specialist

On Site Full TimeParis, Ile-de-France, FranceGroupe SeLoger

Role Overview

Contribute to B2B marketing strategy, targeting professionals in the real estate industry. Collaborate with Sales, Product, and Categories to maximize perceived value and adoption of solutions.

What You Will Do

Pilot product adoption, orchestrate launches, ensure brand coherence, contribute to discovery and product research, design sales tools, measure product adoption, and deploy targeted marketing actions.

Why It Might Be a Fit

Significant experience in B2B marketing, solid mastery of demand generation, inbound marketing, and content marketing, recognized ability to analyze audience data, and ease of communication.

Requirements

  • Significant experience (around 5 years) in B2B marketing, Product Marketing, or Go-To-Market functions
  • Successful career within SaaS editors, digital platforms, or marketplaces (appreciated knowledge of the real estate sector)
  • Solid mastery of Demand Generation, Inbound Marketing, and Content Marketing
  • Recognized ability to analyze audience data and collaborate effectively with sales
  • Result-oriented culture, ease of communication (French and English), and excellent mastery of AI tools

Benefits

  • Competitive salary
  • Benefits package
  • Flexible working hours
  • Opportunities for professional growth and development

To apply for this job please visit linkedin.com.

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