Senior CRM & MarTech Consultant

Role Overview

The role involves designing and deploying CRM and MarTech architectures for large accounts, with a focus on data success and marketing activation.

What You Will Do

The main responsibilities include designing and deploying efficient architectures, structuring client data, implementing segmentation and personalization devices, and helping with business case construction and performance measurement.

Why It Might Be a Fit

The ideal candidate will have a minimum of 5 years of experience in CRM, a strong understanding of marketing automation platforms, and the ability to build a business case and demonstrate the contribution of CRM to revenue.

Requirements

• Minimum 5 years of confirmed experience in CRM
• Maîtrise confirmed of at least one marketing automation platform
• Ability to build a business case, define KPIs, and demonstrate the contribution of CRM to revenue
• Rigor on data governance, quality, and traceability issues
• Client orientation and ability to translate technical issues in business language

Benefits

• Paid leave
• RTT (rest and recovery time) per year
• Many benefits thanks to the Havas group (tasting, agency evening, CSE, concierge service, inspiring conferences, integrated gym & sports activities, very advantageous mobility policy, after-work Havas, cinema previews, etc.)