Senior CRM & MarTech Consultant

Role Overview

You are a recognized expert in CRM and MarTech, combining technical expertise and business pragmatism. You want to design and deploy activation and personalization architectures for large accounts.

What You Will Do

Design and deploy efficient architectures, from data collection to activation on each contact point. Implement segmentation, scoring, and personalization devices, and orchestrate marketing automation platforms and composable activation bricks.

Why It Might Be a Fit

You will contribute to structuring a strategic offer for our growth, evolving in a stimulating environment, and benefiting from strong autonomy in a demanding framework.

Requirements

• A minimum of 5 years of confirmed experience in CRM, in a consulting firm, in an agency, or with an advertiser.
• Confirmed mastery of at least one marketing automation platform and ideally a CDP.
• Ease with measurement: ability to build a business case, define KPIs, and demonstrate the contribution of CRM to revenue.
• Rigor on data governance, quality, and traceability issues.
• Client orientation: ease in translating technical issues into business language, proactivity, assertiveness, and ability to make recommendations.

Benefits

• 25 days of paid leave + 15 RTT per year
• Many benefits thanks to the Havas group (tasting, agency evening, CSE (promotional offers on leisure, travel, etc.) concierge service, inspiring conferences, integrated gym and sports activities, very advantageous mobility policy, afterwork Havas, cinema previews, etc.)
• Until 2 days of remote work per week, and comfortable and modern offices when you are at the agency.
• Restaurant – Roots, and cafeteria with Starbucks offers