Manager, Digital Marketing

Role Overview

The Manager, Digital Marketing is responsible for executing and optimizing HB Wealth’s digital marketing efforts across organic search, paid media, website optimization, marketing automation, and emerging AI-driven discovery channels. This is a hands-on role for a digital marketer who is comfortable both managing projects and doing the work required to move them forward.

What You Will Do

Execute and optimize integrated digital marketing campaigns, manage day-to-day execution of digital campaigns, monitor marketing qualified leads, and review campaign performance regularly.

Why It Might Be a Fit

The ideal candidate is a highly organized, detail-oriented marketing professional who thrives in a fast-paced environment, takes ownership of outcomes, consistently follows through on commitments, and enjoys solving problems.

Requirements

• Highly organized with strong attention to detail and the ability to manage multiple projects, priorities, and deadlines simultaneously.
• Demonstrated ability to independently execute digital marketing work from initial setup through monitoring, reporting, and optimization, with strong follow-through and ownership of tasks and results.
• Strong analytical and problem-solving skills with the ability to use data to identify issues and make improvements.
• Ability to move between strategic thinking and hands-on execution depending on the needs of the project.
• Willingness to roll up your sleeves and work hands-on in execution-focused aspects of digital marketing.
• Strong project management skills and the ability to keep work moving across multiple initiatives and stakeholders.
• Excellent communication and interpersonal skills with the ability to collaborate effectively across teams and with external partners.
• Demonstrated intellectual curiosity and willingness to continuously learn and improve.
• High level of accountability, professionalism, integrity, and reliability.
• Willingness to contribute wherever needed within a collaborative marketing team.
• Client-first mindset and appreciation for the fiduciary responsibility that comes with serving clients.
• Interest in learning and understanding the wealth management industry.

Benefits

• Competitive PTO/Holiday policy
• 401k match
• 1st day eligible benefits offering; medical, dental, vision, telemed, disability, +
• Paid Maternity/Paternity leave
• Fun and welcoming office environment with monthly and quarterly events
• Ability to work remotely 40%
• Cell phone stipend
• Equity Participation Plan

Tagged as: Project Management