Product Marketing Manager

Role Overview

HealthEdge is seeking a dynamic Marketing Manager in Product Marketing to join its growing marketing team. This person would work cross-functionally to support, position, and market the company’s HealthEdge SourceTM products.

What You Will Do

Develops and executes annual product marketing plans, programs, and tactics aligned with business goals. Builds market knowledge and conducts primary and secondary research to capture insight into market trends, market segmentation, competitive landscape, customer needs, and end-user behaviors.

Why It Might Be a Fit

The ideal candidate has experience in the healthcare IT and/or enterprise software industries, possesses strong market analysis and execution skills, and is a strong cross-functional team leader who enjoys driving change in a fast-paced, thriving environment.

Requirements

• 5-6+ years of relevant work experience in fields such as technical marketing, technical pre-sales, training, or product marketing/management in a healthcare technology/product environment, ideally for the payer market segment
• 1-2+ years demonstrated track record in crafting positioning and marketing content
• A Bachelor’s degree in marketing, business, technology, or a relevant field of studies such as computer science OR relevant industry experience in marketing of technical products
• Masters degree in business is preferred
• Demonstrated ability in launching and growing innovative technology products
• Strong writing, communication, presentation development, and story-telling/delivery skills
• Exceptional team player with the ability to lead through influence and drive high-impact outcomes with product management, sales, finance, and operations
• Strong organizational and project management skills with a bias for action

Benefits

• Dental insurance
• Vision insurance
• Health insurance
• Retirement plan
• Paid time off
• Flexible work arrangements
• Professional development opportunities
• Commuter benefits
• Stock options
• 401(k) match