Role Overview
As the Senior Product Marketing Manager, you will lead the planning and delivery of how we launch, merchandise, and showcase our products across Australia and New Zealand.
What You Will Do
Lead the development and end-to-end execution of go-to-market plans for priority product launches, new propositions, and major business initiatives across Australia and New Zealand.
Why It Might Be a Fit
You have 5+ years of experience across product marketing, brand marketing, proposition development, or go-to-market strategy, ideally within consumer goods, e-commerce, or subscription businesses.
Requirements
- 5+ years of experience across product marketing, brand marketing, proposition development, or go-to-market strategy, ideally within consumer goods, e-commerce, or subscription businesses
- Proven track record of managing and delivering multi-channel product launches or merchandising initiatives from brief through to launch
- Practical experience working across digital customer journeys, content management, conversion optimisation, and merchandising touchpoints
- Strong commercial acumen and analytical capability, with experience using customer insights and data to guide decision-making
- Exceptional project management skills with meticulous attention to detail and experience navigating complex cross-functional or global matrix teams
Benefits
- Flexible working arrangements
- Egoless environment, constant learning with room for personal growth
- Free access to Headspace
- Internal learning & development
- A diverse and vibrant international environment, with offices in 18 countries
- Company discount – 70% off HelloFresh & 40% off Youfoodz
To apply for this job please visit careers.hellofresh.com.

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