Lifecycle Marketing Operations Manager

Role Overview

We’re looking for a hands-on Lifecycle Marketing Operations Manager to implement and execute impactful lifecycle campaigns, streamline processes, and drive operational initiatives forward. Reporting to the Senior Lifecycle Marketing Manager, you’ll build smart automations and focus on what truly drives results. As a member of the Lifecycle Team, you’ll work side by side with Product, Engineering, Marketing, Analytics, Sales, and Customer Experience to drive growth across the whole customer journey.

What You Will Do

You’ll own campaigns from beginning to end, developing the strategy, creating content, coding, QAing, building the target audience, and launching, ensuring a cohesive process from concept to send. You’ll also analyze campaign performance and findings post-launch, using insights to iterate on content, targeting, and design for continuous optimization.

Why It Might Be a Fit

You’re the kind of marketer who sees a customer journey not as a series of touchpoints, but as a story worth telling well — one that unfolds differently for every person, at exactly the right moment. You have a builder’s instinct: when something feels clunky or inefficient, you don’t wait for someone else to fix it, you dig in and make it better.

Requirements

• 3-5 years of experience developing email campaigns with HTML/CSS
• Hands-on experience with at least one major ESP (Braze, Customer.io, Iterable, Salesforce Marketing Cloud, etc.)
• Comfort working directly with Legal/Compliance stakeholders and translating legal requirements into marketing-team practice
• Strong data literacy — comfortable in spreadsheets, SQL a plus, and confident building/maintaining reporting dashboards
• Excellent organizational instincts, eagerly applied to marketing operations and governance
• Clear, low-ego communicator who can manage multiple stakeholder requests without dropping details

Benefits

• Multiple medical plans to choose from
• 100% employer-covered dental & vision plans
• 401(k)-retirement plan
• Short & long-term disability
• Employer-paid life insurance
• Flexible Spending Accounts (FSA) for health and dependent care
• Employee Assistance Program (EAP)
• 12 weeks of parental leave for primary and secondary caregivers
• Snacks and drinks available and catered lunches for onsite employees
• Equity compensation