Performance Marketing Manager

Role Overview

We’re looking for a Performance Marketing Manager to own and scale paid media across Amazon, Walmart, Meta, TikTok, Google, and additional marketplace and retail media channels for a fast-growing clean-label snack brand. You will manage campaigns end to end, optimize for profitability rather than vanity metrics, and work directly with leadership to drive efficient, scalable growth across every channel.

What You Will Do

Manage and optimize Amazon PPC campaigns, manage Walmart Connect campaigns, launch and manage Meta advertising campaigns, launch and test TikTok Shop and TikTok Ads campaigns, manage Google Ads campaigns, manage Reddit advertising campaigns, support Instacart Ads and other retail media initiatives, and help drive growth and visibility on Faire and other marketplace channels.

Why It Might Be a Fit

This role requires a high-ownership performance marketing role with direct impact on revenue and profitability, and a deep understanding of performance marketing at a deep level — contribution margin, TACOS, marketplace algorithms, and how to profitably scale a consumable CPG brand across multiple channels simultaneously.

Requirements

• 3 or more years managing performance marketing for e-commerce or CPG brands
• Deep, hands-on Amazon PPC experience across Sponsored Products, Sponsored Brands, Sponsored Display, and DSP
• Experience managing Walmart Connect campaigns
• Experience managing Meta Ads across Facebook and Instagram
• Experience managing Google Ads and YouTube campaigns
• Experience scaling TikTok Shop or TikTok Ads
• Strong analytical skills with advanced Excel and Google Sheets proficiency
• Ability to interpret performance data and make fast, confident decisions
• Experience managing advertising budgets profitably with a clear understanding of contribution margin and efficiency targets
• Strong ownership mentality with the ability to execute quickly in a lean, entrepreneurial environment

Benefits

• Paid in USD (bi-monthly: every 15th and 30th)
• Paid Time Off in accordance with company policy
• Observance of Holidays per company guidelines
• 100% remote setup