Product Marketing Manager

Role Overview

As a Product Marketing Manager, you are responsible for the growth and visibility of several product groups within the business and financial service provision. You combine commercial insight, creativity, and a sharp eye for what your target audience needs.

What You Will Do

Developing and implementing the marketing year plan, developing, implementing, and evaluating campaigns, managing the marketing budget, using and optimizing email marketing, social media (organic and paid), SEO, and SEA, optimizing the website and landing pages.

Why It Might Be a Fit

You work independently, maintain overview, and show ownership. You are analytical and result-oriented. You are proactive and recognize opportunities. You are a team player and have strong communication skills.

Requirements

• A completed HBO or WO education, for example, in Commercial Economics, Business Administration, Marketing, or Communication
• At least four years of experience in a marketing function, preferably in a B2B environment
• You work independently, maintain overview, and show ownership
• You are analytical and result-oriented
• You are proactive and recognize opportunities
• You are a team player and have strong communication skills

Benefits

• A function for 32 to 40 hours per week, hybrid from Utrecht
• A market-conform salary, according to a fixed and transparent function scale
• Reimbursement of travel expenses
• A self-contained and versatile role with room to develop
• A professional work environment with short lines and room for initiative
• A daily, extensive, and cared-for lunch