Creator Marketing Lead – Affiliate & Creator Commerce

On Site Full TimeStockholm, SwedenH&M Group

Role Overview

We’re looking for a Creator Marketing Lead – Affiliate & Creator Commerce to shape and build how we work with creator-led commerce at scale. You’ll lead the strategic direction of our creator affiliate offering and turn that strategy into scalable capabilities, ways of working and measurable business results.

What You Will Do

As Creator Marketing Lead – Affiliate & Creator Commerce, you’ll shape the strategy and build the capabilities required to grow creator commerce across markets. You’ll translate strategic priorities into clear plans, processes, tools and technology, while driving collaboration across teams and markets.

Why It Might Be a Fit

We’re looking for a strategic and commercially minded creator marketing professional who combines deep expertise with a builder mentality. You’re comfortable setting direction, but equally motivated by turning strategy into something tangible, scalable and actionable.

Requirements

  • Extensive experience within creator, influencer or affiliate marketing
  • Proven experience building or scaling creator-led commercial or affiliate programmes
  • Strong strategic planning and prioritisation skills
  • A solid understanding of affiliate platforms, tracking, attribution, tools and technology supporting creator commerce
  • A commercial mindset with a strong focus on measurable results, business impact and optimisation
  • Experience managing budgets, priorities and performance across multiple initiatives or markets
  • Excellent stakeholder management skills and confidence working across senior, cross-functional and international teams
  • Experience leading, coaching or guiding specialists and coordinators in campaign delivery
  • The ability to balance short-term commercial opportunities with long-term creator relationships and brand priorities
  • A collaborative, curious and proactive approach, with the drive to build new capabilities and ways of working

Benefits

  • Attractive benefits
  • Extensive development opportunities across the globe

To apply for this job please visit jobs.smartrecruiters.com.

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