Role Overview
The Product Marketing Team Lead will be responsible for developing and delivering the product marketing strategy, annual plans, and campaign calendar across allocated product verticals. They will translate business and product objectives into clear marketing plans, audience strategies, messaging, channel plans, budgets, KPIs, and measurable outcomes.
What You Will Do
The Product Marketing Team Lead will develop initiatives that build product awareness, improve understanding and usage of product features, attract new customers, and grow customer activity and value. They will also lead the planning, coordination, execution, and evaluation of product campaigns across Hollywoodbets-owned and paid platforms.
Why It Might Be a Fit
The ideal candidate will have strong leadership, team management, and performance development skills, as well as analytical skills and data-driven decision-making. They will also have experience in product marketing, campaign management, project management, and budget management.
Requirements
- Degree in Marketing or Business
- At least 5 years experience in marketing, product marketing, digital marketing, brand management or a related field
- At least 2 years experience in team leadership or people-management role
To apply for this job please visit iagjme.fa.ocs.oraclecloud.com.
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