Assistant Product Marketing Manager

On Site Full TimeHo Chi Minh City, VietnamHome Credit Vietnam

Role Overview

The Assistant Product Marketing Manager will own product marketing strategy & KPI across the full customer lifecycle, translate business objectives and product roadmap into clear marketing priorities, and develop annual and quarterly product marketing plans.

What You Will Do

Key responsibilities include leading go-to-market strategy, planning and monitoring marketing campaigns, defining success metrics and KPIs, and owning and managing product marketing budgets.

Why It Might Be a Fit

The ideal candidate will have a strong understanding of customer behavior, competitive & market landscape, and strong storytelling, presentation, and executive communication skills.

Requirements

  • Minimum 6 years of experience in marketing, with strong exposure to product marketing, growth marketing, or commercial strategy within finance, fintech, ecommerce, or technology-driven companies.
  • BSc/BA in IT, Marketing, Communications, or similar field.
  • Ability to work with a wide range of profiles (business, user experience design, analysts, etc.).
  • Proven experience leading complex projects, cross-functional initiatives, or multi-stakeholder programs.
  • Ability to function, adapt and succeed in a constantly changing, fast paced environment; ability to respond positively and calmly to shifting priorities, demands and timelines.
  • Strong understanding of customer behavior, competitive & market landscape.
  • Strong command of both English and local language (both verbal and written).
  • Strong storytelling, presentation, and executive communication skills; able to influence senior stakeholders and represent marketing viewpoints confidently.
  • Good communication skills; strong stakeholder management & collaboration.

Benefits

  • 13th Salary Fixed and KPI Bonus
  • Premium Health Care for personal & dependents
  • 24/7 Accidental Insurance
  • 100% Social Insurance
  • Meal + Phone Allowance
  • Yearly Medical Checkup
  • 18 Annual Leaves

To apply for this job please visit linkedin.com.

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