Role Overview
The Digital Sales Planning & Optimization Senior Manager will develop and execute the Digital Sales roadmap and key optimization initiatives across HAPPY App, Web, and other digital sales touchpoints, ensuring alignment with business goals. They will conduct competitor and market analysis, own funnel performance, and drive actions to improve conversion and completion rate.
What You Will Do
Key responsibilities include developing and executing the Digital Sales roadmap, conducting competitor and market analysis, owning funnel performance, and leading optimization initiatives such as A/B testing and personalization.
Why It Might Be a Fit
The ideal candidate will have 8+ years of experience in product management, sales planning, sales performance monitoring, digital lending, or digital growth, with a proven track record in managing financial products or digital sales initiatives.
Requirements
- 8+ years of experience in product management, sales planning, sales performance monitoring, digital lending, or digital growth
- Proven track record in managing financial products or digital sales initiatives
- Strong understanding of financial products and services
- Strong understanding of digital sales funnels
- Experience in optimizing customer journeys across digital touchpoints
- Experience in driving sales growth on partner platforms
- Strong analytical and quantitative skills
- Strong Excel skills
- Experience working with cross-functional teams
- Strong stakeholder management skills
- Strong organizational and project management skills
- Excellent communication skills in Vietnamese and English
Benefits
- 13th Salary Fixed
- KPI Bonus
- Premium Health Care
- 24/7 Accidental Insurance
- 100% Social Insurance
- Meal + Phone Allowance
- Yearly Medical Checkup
- 18 Annual Leaves
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