Marketing Director

Hybrid Full TimeTexas, United StatesHome Franchise Concepts

Role Overview

The Director of Marketing is responsible for developing and executing marketing strategies that drive systemwide revenue growth, lead generation, franchisee success, and brand awareness for Kitchen Tune-Up and Bath Tune-Up across the United States and Canada.

What You Will Do

Develop and execute marketing strategies, drive customer acquisition, and lead annual marketing planning and budget development.

Why It Might Be a Fit

The ideal candidate is a strategic, data-driven leader with proven experience driving growth in a franchise or multi-unit environment.

Requirements

  • Strategic marketing leadership with a strong track record of driving revenue growth and customer acquisition.
  • Expertise in digital marketing, lead generation, SEO/SEM, social media, email marketing, and marketing automation.
  • Strong analytical skills with the ability to leverage data, KPIs, and insights to optimize performance and ROI.
  • Experience developing and executing local marketing programs within a franchise or multi-unit environment.
  • Proven ability to lead teams, manage agency partners, and influence cross-functional stakeholders.
  • Excellent communication, project management, and organizational skills.
  • Results-oriented leader with a focus on accountability, innovation, and continuous improvement.

Benefits

  • Medical, dental, and vision insurance
  • Flexible Spending Accounts (FSAs)
  • Health Savings Accounts (HSAs)
  • Supplemental life insurance
  • Annual discretionary bonus
  • 401(k) retirement plan with matching contributions
  • 10 paid holidays
  • 8 paid hours for associates to volunteer in their community
  • Open time off to support work-life balance

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To apply for this job please visit recruiting2.ultipro.com.

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