Director of Product Marketing (Hybrid)

Hybrid Full TimeToronto, Ontario, CanadaHomebase

Role Overview

Join a team that’s bold, fast-moving, and obsessed with helping small businesses thrive. As Director of Product Marketing, you will own how Homebase wins small business owners, telling the story of the company, pricing and packaging, and industry go-to-market. You will report to the CMO, lead the Product Marketing team, and work daily with Growth, Creative, Product, Sales, and Support.

What You Will Do

Your key responsibilities will include owning the company narrative and testing system, making sure Growth, Creative, Sales, Support, Product, and PR tell one story with the outcome owners care about up front and the product as the proof. You will also own how we price and package Homebase, ship pricing and packaging changes, and measure each one on conversion and revenue.

Why It Might Be a Fit

To be successful in this role, you will need 8+ years in Product Marketing or go-to-market roles, experience leading a team of Product Marketers, and the ability to show what it did to growth once it shipped. You will also need to have owned pricing and packaging decisions with real data behind them and a measurable result on revenue or conversion.

Requirements

  • 8+ years in Product Marketing or go-to-market roles
  • Experience leading a team of Product Marketers
  • Ability to show what it did to growth once it shipped
  • Owned pricing and packaging decisions with real data behind them and a measurable result on revenue or conversion

Benefits

  • Stock options
  • 401(k) with 4% match
  • Comprehensive healthcare
  • Flexible time off
  • AI access
  • Family support
  • Protection plans
  • Work from anywhere month
  • Meeting-free weeks yearly
  • Workspace perks

To apply for this job please visit linkedin.com.

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