Role Overview
The Digital Marketing Specialist plays a key role in developing and executing digital strategies that drive brand awareness, customer engagement, and store growth.
What You Will Do
Develop and execute digital marketing strategies, create and manage content across multiple platforms, monitor performance metrics, and make data-driven recommendations.
Why It Might Be a Fit
This role requires independent judgment, strategic thinking, and the ability to align marketing initiatives with business goals.
Requirements
- Bachelor’s degree in Business, Marketing, Communications, or related field preferred or a minimum of 3+ years of professional experience in digital marketing or a related field in lieu of a bachelor’s degree
- Demonstrated ability to manage campaigns independently and present results to leadership
- Strong knowledge of social media management, email marketing, SEO/SEM, and digital analytics
- Proficiency with tools such as Google Analytics, Meta Ads Manager, and website content management systems
- Excellent written, visual, and verbal communication skills
- Strong organizational skills with the ability to balance multiple priorities and deadlines
To apply for this job please visit workforcenow.adp.com.

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