Customer Marketing Manager

Role Overview

The Customer Marketing Manager will build the marketing engine that helps existing customers buy more from Hoxhunt, and turn customer success into proof that helps win and grow more customers. This is a new role, so the successful candidate will build the customer marketing playbook from scratch.

What You Will Do

The Customer Marketing Manager will build and run marketing programs that help existing customers discover and buy additional Hoxhunt products and capabilities. They will work with Customer Success, Sales, and RevOps to identify customer segments and signals with expansion potential, and turn those into targeted marketing programs.

Why It Might Be a Fit

The successful candidate will have solid experience in B2B SaaS customer marketing, expansion marketing, lifecycle marketing, or a closely related growth marketing role, with a proven track record of building or significantly improving an expansion or customer marketing motion.

Requirements

• Solid experience in B2B SaaS customer marketing, expansion marketing, lifecycle marketing, or a closely related growth marketing role
• Proven track record of building or significantly improving an expansion or customer marketing motion
• Deep understanding of how to use customer data, segmentation, and behavioral signals to identify expansion opportunities and turn them into targeted marketing programs
• Comfort working with Customer Success and Sales, and an understanding of how Marketing supports rather than replaces the customer relationship

Benefits

• Monthly salary of €4700 – €6000 depending on experience
• Flexible, but hybrid work setting
• Extensive healthcare and other benefits