Marketing and Business Development Manager

Role Overview

Join a smaller business environment where you can take ownership, think creatively, and make a meaningful impact on growth. You’ll have the freedom to bring forward new ideas, take ownership of initiatives, and play a key role in shaping the company’s continued success.

What You Will Do

Develop and execute a comprehensive marketing plan, plan and oversee marketing initiatives, create and coordinate marketing materials, manage the company website and social media presence, monitor marketing performance, and build and maintain relationships with travel partners.

Why It Might Be a Fit

Ideal for a professional with an entrepreneurial mindset who enjoys both the strategic and hands-on aspects of marketing. You’ll have the freedom to develop ideas, influence marketing direction, and take responsibility for bringing strategies to life.

Requirements

• Previous marketing experience, ideally within the travel, tourism, or hospitality industry
• Demonstrated experience developing and executing marketing strategies and campaigns
• Strong understanding of both traditional and digital marketing channels
• Experience managing websites, social media platforms, and digital advertising initiatives
• Creative ability with an interest in developing marketing materials, content, and promotional campaigns
• Experience with Google Ads, Google Analytics, and other digital marketing tools considered an asset
• Proficiency in Google apps (Docs, Sheets, Gmail, etc.)
• Excellent written and verbal communication, presentation, and relationship-building skills
• Strong organizational, analytical, and problem-solving abilities
• Ability to manage multiple priorities and work independently with minimal supervision
• A proactive, entrepreneurial mindset with the confidence to identify opportunities and take initiative
• Experience working with or marketing to a senior demographic considered an asset

Benefits

• Strong profit-sharing program
• Extended health and dental benefits with 100% of premiums covered
• Three weeks of vacation
• Monday to Friday schedule, generally 10:00 a.m. to 5:00 p.m.
• Some flexibility around working hours