Role Overview
The client company is looking for a commercially minded Growth & Performance Marketing Specialist to manage and grow our existing digital product portals. This role focuses on improving product performance, planning and optimizing acquisition campaigns, coordinating creative delivery, and ensuring strong commercial returns.
What You Will Do
Manage the ongoing performance of existing portals; identify and implement improvements to user experience, engagement, conversion, retention and monetization, working with product and technical teams where required.
Why It Might Be a Fit
You will work with our product and technical teams, while also supporting selected business development and partnership opportunities.
Requirements
- Bachelor’s degree in Marketing, Business, Economics or a related discipline.
- Confident and proven use of AI tools for marketing work, including generating and improving advert copy, developing creative concepts and visuals, adapting campaign assets, and supporting research, analysis and workflow efficiency.
- Practical experience in performance marketing, growth marketing or digital product marketing, including managing and optimising paid campaigns across platforms such as Google Ads, Meta Ads or Tik Tok Ads.
- Strong understanding of CPA, CAC, ROAS and conversion optimization.
- Experience working with digital portals, websites or landing pages, and using analytics tools such as Google Analytics, Microsoft Clarity and Excel/Sheets.
- Experience within the Value-Added Services (VAS) department of a mobile network operator, or with a company providing digital VAS, mobile content, subscription or operator-led services, would be a strong advantage.
Benefits
- Employee Benefit Fund
- Bi-annual Performance based reviews and increments
- Annual Performance-based Bonus
- Comprehensive IPD Medical Insurance for you and your dependents for up to 400k
- Medical OPD Expenses Reimbursement Plan
- 25 Paid leaves per annum
- Professional Training and Certification Fee Reimbursement
- Interest-free Personal Loans
- Entrepreneurial Funding and Tech Support
To apply for this job please visit careers-page.com.
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