General Manager Marketing / Chief Marketing Officer

Role Overview

The General Manager Marketing / Chief Marketing Officer will build the organization’s marketing function into a strategic engine, providing leadership across brand portfolio strategy, product innovation, digital communication, and marketing ROI.

What You Will Do

The role involves building brand portfolio architecture, leading end-to-end product development, and managing a structured product development process. The General Manager Marketing / Chief Marketing Officer will also lead full-funnel, digital-first communication planning and establish data-driven capabilities to measure and improve marketing ROI.

Why It Might Be a Fit

The ideal candidate will have 12-18 years of experience in a reputable FMCG organization, with demonstrated end-to-end ownership of brand portfolio strategy and product innovation. The candidate should also have an MBA in Marketing.

Requirements

• 12-18 years of experience in a reputable FMCG organization
• Demonstrated end-to-end ownership of brand portfolio strategy and product innovation
• MBA in Marketing