Role Overview
The General Manager Marketing / Chief Marketing Officer will build the organization’s marketing function into a strategic engine, providing leadership across brand portfolio strategy, product innovation, digital communication, and marketing ROI.
What You Will Do
The role involves building brand portfolio architecture, leading end-to-end product development, and managing a structured product development process. The General Manager Marketing / Chief Marketing Officer will also lead full-funnel, digital-first communication planning and establish data-driven capabilities to measure and improve marketing ROI.
Why It Might Be a Fit
The ideal candidate will have 12-18 years of experience in a reputable FMCG organization, with demonstrated end-to-end ownership of brand portfolio strategy and product innovation. The candidate should also have an MBA in Marketing.
Requirements
- 12-18 years of experience in a reputable FMCG organization
- Demonstrated end-to-end ownership of brand portfolio strategy and product innovation
- MBA in Marketing
To apply for this job please visit careers-page.com.
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