Senior Product Marketing Manager Upstream

Role Overview

The Senior Product Marketing Manager- Upstream advances the NorthStar System portfolio strategy, feature concepts, and clinical value narratives for MR-guided interventions. This role leads long-range business and product strategy activities, including business-case development, voice-of-customer (VOC) research, product concepting, and cross-functional product-development planning.

What You Will Do

Develops and maintains portfolio, product, and feature strategies for the NorthStar System, plans and executes VOC research, builds evidence-based business cases, partners with R&D and product development core teams, defines and communicates clinical and economic value narratives, and drives cross-functional alignment and decision-making.

Why It Might Be a Fit

This is an opportunity for a strategic, customer-centered product leader who thrives at the intersection of business strategy, product strategy, user experience, and product design.

Requirements

• Bachelor’s degree in marketing, business, sales, or relevant discipline.
• 5-7 years of marketing or product management experience in electrophysiology.
• Experience designing and executing VOC initiatives.
• Comfort translating complex information to broad audiences.
• Experience in cardiology, imaging, or related clinical areas is strongly preferred.
• Familiarity working with software development cycles and software engineering teams preferred.
• Familiarity with cardiac mapping systems preferred.
• Ability to work effectively in a fast-paced, cross-functional environment with a high degree of ownership and initiative.
• Excellent written, verbal, presentation skills.
• Proficiency with Microsoft Office: Word, Excel, and PowerPoint.

Benefits

• Medical insurance
• Dental insurance
• Vision insurance
• Health Savings Accounts
• Health Care & Dependent Care Flexible Spending Accounts
• Disability Benefits
• Life Insurance
• Retirement Benefits