Content Marketing Manager

Hybrid Full TimeIrving, Texas, United StatesInforma

Role Overview

The Content Marketing Manager is a strategic and creative role focused on driving engagement with portfolio brands and growing the audience database. The role is responsible for developing content-driven campaigns that attract, engage, and nurture audiences at the top of the marketing funnel.

What You Will Do

Develop and execute a content marketing strategy, create compelling content assets, design and implement content-driven campaigns, and optimize campaigns for lead generation and audience acquisition.

Why It Might Be a Fit

The ideal candidate has a proven experience in content marketing, strong ability to create compelling content assets, and a data-driven mindset with a focus on embedding analytics into content strategies and campaign optimization.

Requirements

  • Proven experience in content marketing
  • Strong ability to create compelling content assets
  • Experience in designing and implementing content-driven campaigns across multiple channels
  • Data-driven mindset with a focus on embedding analytics into content strategies and campaign optimization
  • Exceptional collaboration skills
  • Strong organizational and strategic planning skills
  • Familiarity with lead generation strategies, audience segmentation, and database growth initiatives
  • Adaptability and comfort working in a fast-paced, dynamic environment with shifting priorities

Benefits

  • Great community
  • Broader impact
  • Career opportunity
  • Time out
  • Competitive benefits
  • Strong wellbeing support
  • Recognition for great work
  • As an international company, the chance to collaborate with teams around the world

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To apply for this job please visit jobs.smartrecruiters.com.

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