Digital Sales Analyst

As Digital Sales Analyst, you’ll help shape how customers discover our products, engage with our digital channels, and convert through seamless, intuitive experiences. You’ll be part of a team that thrives on curiosity, experimentation, and data-led decision making — with real opportunities to influence outcomes and see your insights come to life quickly.

Requirements

• Analyse digital sales funnel performance and deliver actionable insights to improve acquisition and conversion.
• Support A/B and multivariate testing across digital journeys — from setup to interpreting results.
• Maintain and enhance tracking frameworks, tagging, and campaign measurement across digital platforms.
• Identify optimisation opportunities across the customer apply flow and support execution of improvements.
• Build dashboards, reports, and performance summaries for stakeholders and senior leaders.

Benefits

• Discounted ING Health Insurance
• An additional Rest Day to support your wellbeing
• An IMPACT day to volunteer on approved sustainability activity