Data Analyst

Role Overview

As a Data Analyst in the Cross Buy team, you will help ING understand customer behavior, optimize digital interactions, and improve the effectiveness of commercial propositions and campaigns.

What You Will Do

Analyze customer behavior across digital journeys and interaction channels, identify opportunities to improve customer engagement and conversion, and develop actionable insights into customer segments and behavioral patterns.

Why It Might Be a Fit

You will establish yourself as the analytics partner for the Cross Buy team, strengthen visibility into customer interactions and commercial performance, and create clear measurement frameworks for campaigns and journeys.

Requirements

• at least five years of experience in data analytics, digital analytics, business intelligence, marketing analytics, or a related field
• experience from digital products, e-commerce, financial services, or another customer-focused environment
• proven track record in customer analytics and commercial performance measurement
• advanced SQL skills and experience working with large, customer-level datasets
• experience with Power BI, Tableau, Looker, or a comparable business intelligence tool
• experience with Adobe Analytics, Google Analytics, Contentsquare, or a similar digital analytics platform
• understanding of attribution models, experimentation, A/B testing, and measurement frameworks
• ability to navigate complex datasets and ambiguous business questions to identify insights that deliver measurable value

Benefits

• attractive benefits package
• support for well-being, development, and financial future

Tagged as: Data Analysis