Performance Marketing Specialist

Role Overview

As a Performance Marketing Specialist at ING Private Banking & Wealth Management, you will increase the impact of our digital channels and campaigns. With data, experiments, and commercial insight, you will improve acquisition, activation, and engagement of high-net-worth individuals, entrepreneurs, and families.

What You Will Do

You will develop, coordinate, and optimize digital campaigns for acquisition, activation, and engagement. You will analyze customer behavior, recognize commercial opportunities, and turn insights into concrete improvement proposals.

Why It Might Be a Fit

You will have the space to take the initiative and implement improvements that will directly contribute to the growth ambition of Private Banking & Wealth Management and to a relevant, intuitive, and effective customer experience.

Requirements

• Completed HBO or WO degree in marketing, communication, commercial economics, or a comparable field
• 1-4 years of relevant experience in digital or performance marketing
• Experience with dashboards, data visualization, and BI tools such as Power BI, Cognos, or Adobe
• Affinity with SQL, Python, automation, APIs, and combining data sources

Benefits

• 25-28 vacation days
• Pension scheme
• 13th month
• 8% vacation allowance
• Hybrid work
• Personal growth and challenging work with endless possibilities
• An informal work environment with innovative colleagues