Role Overview
As Customer Marketing Manager, you will own the emotional and reputational equity customers build with IntegrityNext beyond their day-to-day use of our platform. You will develop our customer advocacy engine, strengthen relationships with strategic stakeholders, bring authentic customer stories to market, and create experiences that turn professional interactions into lasting memories.
What You Will Do
Build Customer Advocacy and Storytelling, Create a centralized and reliable record of customer advocacy, testimonial, and reference engagements, Partner with Editorial Content to source, develop, and publish real, named customer stories, Identify flagship customer narratives that can be activated across campaigns, events, sales conversations, and thought-leadership formats.
Why It Might Be a Fit
You will work closely with Customer Success, Editorial Content, Creative, Sales, and Field Marketing. You will contribute insight and engagement signals without duplicating account management or competing for commercial attribution.
Requirements
- Proven experience building customer marketing, customer advocacy, reference, or customer-community programs in a B2B SaaS environment
- Track record designing relationship or experience programs for executive stakeholders, not only end users
- Experience developing customer case studies, testimonials, speaker programs, peer reviews, and reference initiatives
- Strong understanding of customer advocacy, lifecycle engagement, community building, and relationship-marketing methodologies
- Ability to design measurable programs, operating models, stakeholder journeys, and relationship-health frameworks
- Experience working with CRM systems such as Salesforce
- Familiarity with customer reference, advocacy management, community, or customer-marketing platforms
- Ability to translate customer insights and engagement signals into scalable playbooks and commercial opportunities
- Strong storytelling skills with the ability to identify, source, and shape authentic customer narratives
Benefits
- 30 days of paid vacation
- EGYM Wellpass membership to support your work-life balance
- Flexible working models to better balance work and personal life
- Flexible remote work from home or anywhere within Germany
- Inspiring office spaces in the heart of Munich
- Attractive compensation as part of a growing company
To apply for this job please visit integrity-next-gmbh.jobs.personio.de.

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