Head of Brands Consumer Growth

We are looking for a marketing leader to Head the Brands of Jazz and Veon, internally known as Jazz Consumer Growth. This person needs to strive with Passion and is willing to challenge the status quo by taking calculated risks and evolving the area of Brand Management.

Requirements

• Developing brand strategy: work closely with the company’s marketing team to develop a comprehensive brand strategy that aligns with the company’s overall goals and objectives.
• Managing brand positioning: oversee the development of the brand’s positioning and messaging, ensuring that it is consistent across all marketing channels.
• Developing brand guidelines: develop and maintain brand guidelines that outline the proper use of the brand’s assets
• Monitoring brand performance: monitor the performance of the brand across various channels and make recommendations for improvements as needed
• Leading brand campaigns: oversee the development and execution of brand campaigns, ensuring that they are on-brand and aligned with the overall marketing strategy
• Collaborating with other departments: collaborate with other departments within the company, such as sales, product development, segments, customer service and others, to ensure that the brand is integrated across all aspects of the business
• Managing a team: manage a team of brand managers, brand partners, and other marketing professionals responsible for executing the brand strategy
• Ensure excellence in all brand related activity, while continually challenging the status quo to drive actionable insights which will fuel our brand’s growth
• Stay current with industry trends, competitor activities and customer preferences to continuously improve brand indicators
• Conduct market research to identify customer needs, trends and opportunities and align all marketing activities accordingly
• Budget management along with Agency performance